T-Mobile Drops Blind Box Collab with Baby Three and UCC Distributing

T-Mobile is ringing in the holiday season with an exclusive drop, that will bring the joy and surprise of blind box plush to their members.

On December 13, T-Mobile will launch its “No Filter Series” in partnership with plush-toy phenomenon Baby Three and UCC Distributing, featuring an exclusive line of blind box plushies available at only two locations: the T-Mobile Signature Store in Times Square and T-Mobile’s Alderwood Mall location in the Seattle metro.

And to kick things off, Paris Hilton is set to make a special appearance at the Times Square launch.

The drop marks a rare collaboration between the mobile carrier and one of the internet’s most viral collectibles. Baby Three’s previous releases have sold out from LA to Tokyo, and with only 2,400 plushies total across both locations, they’re sure to be snapped up fast.

Each Baby Three plush in the No Filter Series features marble-like eyes, bendable ears, and distinctive outfits. T‑Mobile Magenta Status members will be able to purchase one of eight unique blind box designs for $25 each (tax included) between 11am and 5pm local time, while supplies last.

According to T-Mobile, the entire launch is part of their larger Magenta Status initiative — which focuses on “surprise and delight” exclusives, giving members access to perks, giveaways, and cultural moments they can’t find anywhere else.

“The plushie blind box phenomenon has taken the world by storm this year, and we’re excited to bring fans a version that’s uniquely ours,” said Lucy McLellan, Chief Brand and Communications Officer at T-Mobile.

At the in-store events, fans can expect:

Vending machine unboxings for extra suspense
Exclusive giveaways, like customizable cases to protect their new plush BFF
Larger-than-life photo ops
A celebrity plushie meet-and-greet moment with Paris Hilton herself in Times Square

The Times Square store will fully transform for the activation, going all-in on Baby Three’s weird-cute world with a holiday twist.

Where to Go

New York City:
T-Mobile Signature Store, Times Square
1535 Broadway, Ste 0161A, New York, NY 10036

Greater Seattle Area:
T-Mobile at Alderwood Mall
3000 184th St SW #522, Lynnwood, WA 98037

Both locations go live December 13 at 11 am.

You can find more information on their site.